Thoroughbred Marketing: An Eye on the Industry: Move over Banjo Patterson

Wednesday, August 24, 2005

Move over Banjo Patterson - there's a new power in equine marketing

Ken Martinus from The Hong Kong Standard reports that the star of the Hong Kong turf - Silent Witness - is to be immortalized in song.

"A local composer, Hans Ebert, has written a song, and penned the lyrics, tentatively entitled The Spirit of Hong Kong and is now working on the Chinese version to be sung by comedian-singer Ronald Cheng.

The club had also produced the first-ever comic book about Silent Witness, in Chinese, which is to be distributed to racegoers shortly".

Full story at the following URL.

Posted by: AthloneAssociates at 9:27 PM | Permalink

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Katrina Partridge from Athlone & Associates authors this weblog

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