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Sunday, May 29, 2005

Technology the Key
In an article titled Technology Can Benefit Racing, Anil Mukhi writing for The Hindu looks at the Asian Racing Conference from the Indian - and IT perspective. [Some would say that there's an inherent irony in this article given India's reputation for both IT expertise and outsourcing].

"From the Indian perspective, the chief lesson to be learnt from the first business session of the 30th Asian Racing Conference is that technology can be productively harnessed to increase wagering on horse racing. The commission earned by turf clubs from this is the life-blood of racing, and hence higher revenues could mean the difference between clubs sinking or swimming."

The article proceeds to examine the need for people overseeing betting to capitalise on technological advances that are used by the general population to meet the 'immediacy/convenience' factor that play a large part in the growing use of hand-held technological devices (such as PDAs and mobile phones). If betting can tap into this technology then patrons are able to get their money on more easily - and all things being equal - this should increase the betting pool.

Australian TABCORP is mentioned as is Hong Kong Jockey Club.

Posted by: AthloneAssociates at 10:04 AM    | Permalink

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