In a world obsessed by platinum credit cards and the perks that accompany elite memberships, it wasn't that surprising to see Stallions.com.au fall in line with the trend. Some years ago they introduced a premium listing on their well visited website that offers an enhanced service to people promoting their stallions.

Premium Stallion adds extra features to the standard website listing.

Included with the yearly fee are the following benefits:

- Statistical updates. Keeping track of a stallion's progeny world wide and updating each listing to reflect latest developments.

- Hypothetical Matings. These have apparently been a huge success.

- News updates. Updated weekly.

- Foal photos. Accompanied by a brief description.

A few weeks ago the Stallions.com.au site listed the upgrade (from the general directory listing) as $1,056 p.a.

You'll need to check with them to see if that figure is still valid.