As far as I'm aware they haven't been used in our game yet (probably because the tourist operators have got the monopoly on them) but personally I think there is a definite market for The Little Brochure Company as regards the thoroughbred industry.

Mini brochures are a full colour, 6 panel business card size brochure. Low cost, highly visible, multi purpose, retainable, easy to store in your office or take with you when you are attending sales/races etc ... and they're an Australian owned and operated company.

Just imagine receiving promotional material that you could slide into your sales catalogue (how many people keep every catalogue? How many keep every A4 glossy brochure that gets handed to them?).

Wouldn't it be nice to have something you could carry in your wallet with the dates of the next 6 month's group races (or sale dates) on it?

A client stands at your desk for a few minutes awaiting someone to take him/her on a tour of your stables/stud farm - no pockets big enough for glossy brochures detailing this season's syndications or stallions ... but plenty of pockets (or a wallet or camera case) for little brochures.

... I discovered these gems whilst waiting for my car at the concierge's desk at the Radisson Hotel on the Gold Coast a few weeks back.